Adrian Lingard

Adrian Lingard

Managing Director

Since joining Jaywing in 2000, Adrian has mostly had board-level responsibility for our operations, clients and delivery. As such, he has been responsible for the majority of Jaywing’s recruitment. He was promoted to MD in April 2010 to ensure Jaywing’s continued focus on quality and long-term relationships.
Adrian is an experienced consultant, helping businesses solve their problems through the use of data, strategies, and systems. He has many years of hands-on experience working with large financial services organisations, including responsibility for multi-channel decisioning at First Direct and Egg, the UK’s first telephone and internet banks, respectively. He has an in-depth knowledge of marketing and credit strategies, and of running large analytical and development teams.
He’s worked with clients such as RBS and Lloyds Banking Group, helping them to generate value from their data and systems, by driving increased income and managing risk. He previously worked at First Direct and National Australia Group.