Pepsi Max Kicks - Kelly Brook video case study
CHALLENGE: How can we use digital channels to drive awareness of Pepsi Max Kicks?
SOLUTION: A 1 minute, double-ending viral video with Kelly Brook at the centre. From sign off to web in 7 days.
Over 11.5 million complete plays, 25 million impressions on Facebook in one day, Increased web traffic to 15,000 visits a day
